Creative director: Marta Llucià.
Creative Supervisor: Nelson Galtero, Joan Miquel Orga.
Art Director: Joan Miquel Orga.
The newspaper El Mundo needed a logo to celebrate its 25 years of training.
It had to be a serious and elegant logo that included the years and the name of “El Mundo”.
This logo had to be applied to sales promotions that made the newspaper.
A style that would allow some color variations to suit each type of product but at the same time maintained a unit together and identify with the brand sought.